Christchurch BID Steering Group

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Christchurch BID Steering Group is pleased to announce that the development phase of a Business Improvement District (BID) for Christchurch town centre is now well underway, with the BID ballot now planned for September. We feel this step forward for the town could have significant positive benefits for businesses and create a new way of providing support at a crucial time for the High Street.

A BID is a business-led and business-funded body formed to improve a specific commercial area, in this case Christchurch town centre. Most are governed by a board made up of businesses who represent the BID area, which means that businesses and organisations have a genuine voice and decide and direct what they want for the town.

The following are intended to answer a few common questions about the proposals, although please contact us if you have any further queries.

How a BID would help businesses

There are more than 300 BIDs already operating across the UK and the benefits which have been widely reported include:

Businesses being in control of major projects
Improved promotion & marketing
Events & activities to increase vibrancy leading to increased footfall & business turnover
Additional networking activities

How BIDs are funded and set up

A BID is funded by businesses voting to pay a small proportion of their business rateable value on a package of improvements and this money is then ring-fenced for use only in the BID area. A BID can only be formed following consultation and a ballot in which businesses vote on a Business Plan which they have developed.

The proposed cost to businesses

Businesses in Christchurch have indicated that they would support a levy of 1.75% and any tenant of a managed centre who are subject to a service charge would pay a reduced rate of 1.3% to reflect the fact that their service charge covers some of the services which would be provided by the BID. It may also be worth pointing out that this means that 60% of all eligible businesses would pay less than a pound per day for the BID and very small businesses, with rateable values of less than £5,000 would not be liable to pay the BID levy.

The money which could be generated

Detailed consultation has resulted in a proposed BID area of approximately 270 businesses, which would generate approximately £130,000 per year, and which we would also expect to be supplemented by contributions from local businesses outside the town centre, as well as other funding sources. It is proposed that the BID would initially operate for 5 years, meaning that approximately £650,000 of improvements would be generated for the town..

The area which could be covered

Feedback has strongly suggested that the area covered by a BID should be within the area shown as follows…

Proposed timetable

The current proposals are for the following timetable to adopted:

After a year of delays, we are pleased to announce our provisional timeline:

JUNE/JULY
Walkabouts, drafting our Business Plan and presentation at The Captain’s Club Hotel, 6pm, 23 June

12 AUGUST
Launch Party – come and hear what the BID can do for you

2 SEPTEMBER
You’ll get your ballot papers

2-30 SEPTEMBER
Cast your vote and have your say

1 OCTOBER
THE RESULT WILL BE ANNOUNCED!

Full timeline of events can be found in Bid Update #5

Projects

Detailed feedback has suggested that improvement plans for Christchurch should focus around the following four main themes:

Christchurch ENHANCED
Introduce a number of new and ongoing measures to improve the appearance of the town centre, so creating a much more attractive place to visit.

Christchurch ANIMATED
Ensure that new events & street entertainment are developed specifically for the town centre and that businesses benefit more from existing events.

Christchurch PROMOTED
Develop a compelling & co-ordinated strategy to take the marketing & promotion of the town to the next level.

Christchurch SUPPORTED
Ensure that everything the BID does is designed to support and develop businesses in Christchurch and create a strong local business community.

Projects around these themes are have therefore been fully detailed and costed within the Business Plan, which businesses will be voting on during September.

Downloads

Please click on any of the links below to download further information regarding the BID:

Update 1 – DECEMBER 2019
Consideration of a possible business improvement district for Christchurch

Update 2 – FEBRUARY 2020
Have your say on key improvement projects for Christchurch

Update 3 – AUGUST 2020
Christchurch priority projects identified by businesses

Update 4 – OCTOBER 2020
Beginnings of a Christchurch BID business plan

Update 5 – JULY 2021
Provisional timeline, BIDs themes & suggested actions

Update 6 – AUGUST 2021
Business Plan Launch + Information Sheet

Contact Us

We want the views of as many businesses as possible in helping shape the proposals and would urge you to get in touch with us via the details shown below.

Chris Gregory – Heartflood Ltd
07854 027080

chris@heartflood.co.uk

 www.heartflood.co.uk

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