#ShopLocal Week – 10th August
10th – 16th August 2020
The UK Government is running a #ShopLocal week campaign, as part of its #EnjoySummerSafely campaign. The week aims to celebrate the British high street – encouraging customers to come back to their safe local shops, supporting the local economy and local jobs. Please do look out for content on the BEIS social media channels. Please also consider posting yourself about #ShopLocal week, and BEIS will look to amplify some of the best content.
No one is better placed than local small businesses to explain what’s special about shopping locally. What can your business offer to customers that they cannot get elsewhere? What makes the customer experience in your store unique and different to what they get online? You know your customers best. Help us spark a conversation about the benefits in your area.
We’d love it if you could:
- Use your social media accounts to join the conversation, telling us why your community should shop local, using #ShopLocal, to help encourage customers back
to the shops. The more personalised to your community, the better.
- Post photos, gifs, videos, Boomerangs [on Instagram] that illustrate your key messages. For example, a photo with your staff; an Instagram Story showing off
some local produce; or maybe a short video showing how you’ve made your shop safe. Don’t forget to tag @BEISgovuk so we can repost (more handles for different
- Share this information with other businesses in your area to help them do the same.